Augmented reality isn’t a new concept, but it looks to be coming out of the lab and academia to a store shelf near you. I’ve seen some great examples of AR, but nothing in the way of character development until now. It appears the EyePet, a virtual pet for the Playstation 3, will be making its debut at the end of 2009. Watching the video you’ll see the EyePet exhibit all kinds of personality and character. Which is good, because after the novelty wears off character is what will ultimately sell the EyePet. Character is going to play an increasingly important part of virtual worlds and in time immersive story.
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